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  • The business of Goose Bumps

    In my last blog, If you must go digital , I quoted Snell Vice President Bob Graffy saying, “We’re not in the audio business; we’re in the goose bump business.” Assuming he didn’t mean that his job is to turn down the air-conditioning, he was referring to taking the act of listening to audio and transcending...
    Posted to Home Theater Blog (Weblog) by admin on 11-12-2008
  • If I want to hire a custom home theater expert, what should my expectations be? - (Part 1)

    By Clay Hankins You’ve decided to take the plunge and call your local custom home theater expert because it’s time to change that spare room into your new media room. Today I’m going to write about the process that should take place, and what you should expect through the bidding process. Here is basically...
    Posted to Home Theater Blog (Weblog) by admin on 10-01-2008
  • How custom audio video retailers pick the manufacturers they represent.

    By Clay Hankins We often get asked if we have a preference on the products we recommend. Well, the short answer to that is no. If we represent a product, we already like it. However, unlike traditional retail stores that can only carry so many brands, custom home theater stores can offer a larger variety...
    Posted to Home Theater Blog (Weblog) by admin on 09-24-2008
  • How to pick an Audio Video Company

    By Clay Hankins So you’ve decided to take the plunge and either upgrade your existing system, or maybe the entire electronics world is new to you and now you have to decide whom to hire to do the work. The first question you should ask is "what do I want the most out of my experience? Is it the...
    Posted to Home Theater Blog (Weblog) by admin on 09-17-2008
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